The fulldome industry stands at a transformative crossroads as spectacular new commercial venues like COSM and MSG Sphere redefine what's possible in immersive entertainment. This essential Fulldome Forum session brings together leading industry voices to examine how these groundbreaking LED dome experiences are reshaping the entire ecosystem, from content creation workflows to audience expectations and business opportunities.

Moderator Ed Lantz guides an expert panel featuring Mike Lutz from Lutz Strategies, Tracy Balsz (Founder/CEO of IndieMarketing), and Jenni Ogden (CEO and Executive Producer at Eye Q Productions) through a comprehensive exploration of this evolving landscape. Together, they'll unpack the technical, creative, and commercial implications of these next-generation venues for the broader fulldome community.

The discussion addresses critical questions facing traditional planetarium professionals and content creators: How do LED dome systems fundamentally differ from projection-based technologies, and what does this mean for content creation pipelines? As COSM pioneers sports programming and "domifies" classics like The Matrix and Willy Wonka, while Sphere hosts live concerts, CEO keynotes, and recently launched The Wizard of Oz to drive profitability, how will these programming innovations influence existing and future dome content strategies?

Beyond programming, the panel examines venue design innovations, from Sphere's unprecedented scale to COSM's non-standard specifications and massively high-resolution requirements. What elements of these designs will influence the next generation of dome theaters? Will these innovations spark a renaissance in dome venue construction, potentially positioning immersive domes as the future of mainstream entertainment?

Most importantly for working professionals, the conversation identifies practical collaboration pathways between traditional fulldome creators and these commercial operators. Participants will discover emerging business models for expanding into high-resolution commercial markets, address concerns about competition and market disruption, and explore whether industry standards for formats, specifications, and workflows will converge or diverge across different dome technologies.

This Forum webinar is essential viewing for anyone looking to understand how commercial entertainment venues are elevating audience expectations across all dome experiences and what opportunities this transformation creates for creators, venues, and the entire fulldome community navigating this exciting new chapter.